Proxy — is an intermediary server through which an internet connection passes. When connecting through it, the website sees the proxy’s IP address rather than the user’s real IP address.
Why Proxies Are Needed in Traffic Arbitrage
In traffic arbitrage, it is practically impossible to work without proxies. When working with a network of accounts, proxies help separate traffic and reduce the likelihood that the anti-fraud system will link the profiles together. They are used together with anti-detect browsers so that each account looks like a separate user with its own unique digital fingerprints and IP address.
What Types of Proxies There Are
Proxies differ by the origin of their IP addresses, connection speed, and level of trust from websites and advertising platforms.
Four types of proxies are most commonly used in traffic arbitrage:
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datacenter proxies — fast and inexpensive, suitable for parsing, automation, and other tasks where a high level of trust in the IP address is not required;
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residential proxies — use IP addresses from home internet service providers and are well suited for working with accounts;
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mobile proxies — work through mobile operator networks and are considered among the most reliable for working with advertising accounts;
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ISP proxies — combine the speed of datacenter proxies with IP addresses from internet service providers.
With many proxies, the IP address can change automatically after a certain period or at the user’s request. This change is called rotation.
Important to Know
Free and public proxies are rarely used for working with advertising accounts. They are unstable, and their IP addresses are used by hundreds of people at the same time. Because of this, such addresses quickly end up in suspicious IP databases, and logging in through them leads to checks and bans.
