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PVA-account (Phone Verified Account)

PVA account — is a profile on a social network or advertising platform that has been verified using a mobile phone number.

PVA and non-PVA in traffic arbitrage 

In the account resources market, these categories are divided into:

  • non-PVA — accounts created without linking a phone number (often fully automated autoreg accounts). They are cheaper, but have a higher chance of facing restrictions during the very first actions.

  • PVA — accounts with a verified phone number. Having a linked number makes it possible to use the phone to receive verification codes or restore access during platform checks.

It is important to understand: PVA — is a status, not a separate account type. Having a linked number does not automatically mean that the profile is aged, warmed-up, reliable, or managed by a real person. It is only a technical indicator that the account has passed phone verification.